Date: March 2023

In Episode #03 of NAPFA Nation, Elizabeth Jetton, CFP^®, shares thoughts on using mindful conversation to build trust and create engagement.

Jetton tells us:

• How she got started in the financial planning space and what she’s doing now as a part of her encore performance
• Why having a good mindset is an important part of a happy life and a successful career
• The most important thing for young planners to consider as they chart their career path
• How to change the conversation with women about money and finances to empower, educate and engage more effectively

Key point: Model what’s possible. Sometimes life has its own agenda; the path is not always linear or clear. Just keep walking in the direction that feels right – and as you walk through what may feel like a foggy landscape, watch for and be open to serendipitous surprises. Keep showing up and consider that happenstance can be a good thing. As we move through the seasons of our careers, continue planting seeds; sometimes the seeds may look dormant and we don’t get to see anything but the roots are forming. Find authentic ways to express who you are in the world – and who you are for others. Do your own work as a practitioner. Stay open, curious and humble.

Special Note: In 2023, we rebranded the NAPFA podcast with a new album cover and series title: NAPFA Nation. We are shifting our monthly episodes to bring you inspiring conversations and key insights from leaders in the Fee-Only financial planning profession. Marie Swift, Founder and CEO of Impact Communications, will continue on as host, interviewing a variety of NAPFA members and professionals. You will still be able to find on this channel the 32 Mindset Mastery episodes with respected fiduciary financial planners and allied advocates who are committed to accomplishing great things as they master their own mindset and continue to serve their clients in the best ways possible.

Elizabeth Jetton, CFP^®
Jetton has been a thought leader in the financial planning profession for the past 20 years. She has been in the financial services industry since 1981, a CFP^® professional since 1991, and served as President of The Financial Planning Association in 2004. In 2010, she retired from her financial planning practice to focus on consulting to financial planning firms and teaching. Today she helps advisors and firms build thriving client-centered practices, processes, services and deliverables. She is on the faculty of Golden Gate University where she teaches Personal Financial Planning – a role she began in 2015.