Content Level: Foundational
NAPFA Subject Area: K-Marketing and Practice Management

Using Gated Lead Magnets as a "Pull Strategy"

The HOW: How to create a lead magnet and use it to build your prospective client list.
Coaches: Marie Swift, President and CEO of Impact Communications, Jonny Swift, Director of Social/Digital Strategy at Impact Communications, and Claire Akin, President and CEO of Indigo Marketing Agency

Marie Swift